Site Admin

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Analytics FAQ

Q:Can I use Google Analytics in addition to the built-in analytics tool?

Sure, no problem! HeySmartGuy makes it easy to install tracking codes for Google Analytics and AdWords.

Q:What reporting and analytics functionality is included?

HeySmartGuy provides simple, easy-to-understand feedback to help you improve your business or find out what's working best so you can focus on those areas. Analytics are grouped into 5 main areas: Website Reporting, Marketing Reports, Lead Reports (from web form inquiries), Ecommerce Reports, and Custom Reports.

Q:I've just created a new website. Where can I get started with analytics and reporting?

Under Reports, click on Summary to view your Online Business Summary. This page shows the statistics for your site. You can set the date range to be included using the dropdown menu at the top. Below this are charts showing:

  • Where your visitors are coming from (Geo Location)
  • How many visits and page views you've been receiving per fortnight over the last 3 months
  • New and Returning Visits - your online business is able to differentiate new visitors to your site and visitors who are coming back for another visit
  • Top Sources' tells you how people are reaching your site, whether they're typing the URL directly into their browsers (direct), they're clicking on links from other sites to reach your site (referral), they're clicking on links from email newsletters you've sent them (campaign) or they've found your site by using a search engine

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